Ahrefs Vs SEMrush

Let’s compare Ahrefs vs SEMrush. SEO tools have become very popular over the last few years as business owners look for reliable ways to manage their SEO, content, advertising and other tasks that make up an important part of a successful business.

There are many companies that offer SEO resources and tools that can save business owners money as well as time.

With the growing popularity of these SEO resources and tools, there are many different companies available to choose from.  It can be difficult to get a good idea of what each company offers.  We have made this much easier by introducing you to two companies that offer these tools blow where you can learn all about what they offer and how they work.

 

What is SEMrush?

SEMrush is a popular digital marketing suite that offers everything you need for SEO, keyword research, content marketing, PPC advertising and much more including tool kits for social media, competitive research, advertising, SEO and other areas. SEMrush offers business owners the ability to market their companies more effectively and explore what the competition is doing.

 

 

What is Ahrefs?

Ahrefs is a well-known SEO tool kit company that offers your business the kind of tools and resources that will help you with backlinks, SEO information, and many other business tools that will help you monitor and keep track of the many different elements of your company as well enabling you to see what your competition is doing as well.

 

 

Ease of use 

If you are new to using SEO tools and similar resources it can be pretty overwhelming to understand what to do with all of the different things that each of these SEO tool companies offer.  There is a learning curve and your best with either company is to take it slow and start at the very beginning.

Ahrefs offers a getting started thread that is very helpful and makes the process of understanding each of the offerings much easier. Both companies offer a blog where users can learn a lot about how to best use the tools, charts, and resources that SEMrush and Ahrefs offers business owners. From experience SEMrush is the easier tool for beginners to use. Ahrefs can seem complicated.

 

 

SEO tools pricing

SEMrush pricing 

SEMrush – SEMrush has four different subscription pricing options to choose from: Pro, Guru, Business and Enterprise. These recurring monthly subscriptions are billed automatically each month or annually. There is also a limited free subscription that offers 10 requests inside the SEMrush site each day.  Anyone on the free subscription plan has the option to upgrade to one of the other plans any time.Each plan offers different offerings from the array of tools SEMrush offers. SEMush offers prices that range from $99 to $399 a month. When you pay yearly you will receive cheaper prices. 

Ahrefs – There are four different plans offered on the Ahrefs site: Lite, Standard, Advanced and Agency. Each plan offers a variety of benefits that include all of the offerings on the site.  The first two plans, Lite and Standard, offer 7 day free trials. Ahrefs similar to SEMrush offers prices that range from $99 to $399 a month. You will have an opportunity to save even more when you pay yearly.

 

 

Traffic Analysis

 SEMrush – There are many things that this company offers when it comes to traffic analysis.  You’re going to get an immediate overview of the main metrics for any site you want on the internet.  You can benchmark your website against any of your competitors and figure out what the weaknesses and strengths are of your prospective customers or competitors.

You will also be able to track where the competition’s traffic is coming from, what new partners they might have added, and who their most successful affiliates are. This is very valuable information to have and can give you a very good snapshot of who is visiting your competition and where they’re coming form.

Other important pieces of information include identifying the popular services your competition offers, who their customers are, and even what subdomain of theirs is the most popular.

Ahrefs – There are many traffic estimation tools available on the Ahrefs site.  You will be able to find out how much organic traffic a target site is getting and the keywords that are being used to successfully obtain that traffic.

You’ll also be able to see traffic value which basically tells you how much a keyword is worth that is driving traffic to your site. You will also be able to do traffic comparisons between your site and any other site you want to do a comparison with.

 

 

Keyword research tool comparison

Both companies offer users a keyword research tool. Learn below what the differences are and what each keyword research tool offers.

SEMrush – This user-friendly keyword research tool provides everything you need to find the right keywords that will work the best for a successful and profitable PPC or SEO campaign. Use the advanced filters that will help you find keywords relevant to your niche and get millions of suggestions.

You’ll also be able to add important, relevant keywords to the analyzer that will provide you with deeper research that is garnered from metrics that are always up-to-date.  You can also use this tool to export your keywords to Excel or some other tool of your choice if needed.

 

 

Ahrefs – Ahrefs’ keyword explorer offers the most complete keyword research tool you can find on the market today. There are many things that it offers you when it comes to keywords. You will have access to a database of billions of keywords that is regularly updated with new data monthly.

 

You also get advanced metrics keyword difficulty scores, and you’ll be able to create keyword lists of your favorite keywords and place them in your keyword tool where you can access them easily.

 

 

Competitor Research comparison

It is always beneficial to know what your competition is up to.  With the proper tools, like the competitor research tools the SEMrush and Ahrefs offers, you’ll be able to keep an eye on the competition and learn a lot about what they are doing.

SEMrush– SEMrush offers users a competitive research tool kit that provides a ton of information and tools you can use to scope out what your competitors are doing.  This tool kit contains traffic analytics, overviews on the domains, information on where they are getting their organic traffic, details on their keywords including which ones they use the most, and more. This kit also includes a host of backlink tools, and lots of information on advertising, and even a social media tracker that tracks your competitors’ social media habits.

Ahrefs – Ahrefs offers a lot of tools that will provide important information about what your competition is doing from keywords to domain analyzing and everything in between. This information will tell you what kind of keywords your competition is using, the backlinks they have, the traffic they get and where it comes from and much more. With all of this data you’ll be able to really study the moves your competition is making to see where you can improve your own actions.

 

 

Backlink analysis

Backlinks are an important part of successful SEO practices. Here’s how the two companies compare.

SEMrush – It’s always good to know what a competitor’s link building practices are.  With the backlinks analysis tools you’ll be able to do this and more. Check out the competition’s linking domains and get all kinds of ideas on what you can do to improve your own backlink strategies based on what the competition is doing.  You can even detect what type of backlinks to use and what the competition is using that you may not have thought of.

Ahrefs – You will learn many different types of information about back linking from the backlink tools in Ahrefs tool kit including what your competition’s backlink strategies are as well as what the quality is of those backlinks.  That’s just the beginning.  You will be able to spot any broken links and how to get them fixed. Ahrefs even offers a way to acquire high quality backlinks from the competition LEGALLY.

 

 

PPC comparison

PPC is a popular means of advertising but there are many things you need to know to get the most from your bids.

SEMrush – With the tools in the SEMrush’s tool kit you’ll be able to do competition analysis, analyze your ads strategy, learn the best keyword management and grouping strategies, and much more. All of the data this information provides will enable you to put together effective PPC campaigns that make more sense and get the kind of results you want. If not, you will be able to see the keywords that are not performing well so you can make necessary changes.

Ahrefs – The advanced metrics that are offered by Ahrefs allow you to get a lot of information about clicks that different keywords are getting. You will have access to information such as the percentage of clicks a specific keyword gets, the percentage of paid clicks are split between organic and paid searches and even how often people search for the same keyword or keyword phrase again.

 

 

Site Audit comparison

Site audits are very important to a business because they provide overall information on how your site is performing, how well the SEO has been utilized, any errors present and other pieces of information that will help you improve SEO and marketing for your business.  This information is so important to have especially since many errors will prevent your site from ranking. Use the site audit tools from either company to flesh out the problems so they can be fixed.

SEMrush – The huge 120 technical SEO checks and on-page checks that will highlight errors and provide analysis of your site so you are putting your best SEO site out there.  The site audit tool will help you spot security certificate issues, architecture issues, server issues, and tons of other things.  You’ll even be able to track errors that have been fixed so you can see if there are new issues that have surfaced.

Ahrefs – The site audit tools that this company offers provides you with many pieces of information about your site so you can fix any problems that are going on with your security certificates, servers, content mix and much more.  It is a huge snapshot of your site that will highlight any problems that are present. It is not as expansive as SEMrush but there are some things you can take a look at about your site that will help improve it.

 

 

Features comparison

SEMrush and Ahrefs both offer plenty of features with their different programs.  Below we have provided you with some in depth information about the features you will have access to with each company.

SEMrush – All of the plans that SEMrush offers include a host of special features.  All of these features will help you produce the best website you can put on the web.  You’ll be able to ensure that your SEO and advertising efforts propel you forward in rankings, traffic, and ultimately sales. Some of these features include:

• Position tracking
• Site auditing
• Social media tracking
• Backlink auditing
• Social media poster
• On-page SEO checker
• Content auditing
• Organic traffic research
• Keyword tool

Ahrefs – There are many features that are included in each of the four paid plans that Ahrefs offer.  These features will provide you with the tools you need to make sure that your website is the best it can be in all ways. These features include:

• Multiple campaigns (amount is different for each plan but run from 5 to unlimited
• Keyword tracking
• Multiple projects
• Keyword research tool
• Site auditing capability
• Comparison research tool kits
• Domain comparison

 

 

Projects and Reports

Both Ahrefs and SEMrush offer plenty of projects and reports that will help you read all the data that their tools help you get about your site and your competitors’ sites. These reports are very useful for creating a social media or content strategy, an advertising strategy and other important actions that will improve the quality and performance of your website.

 

 

Customer support comparison

 SEMrush – SEMrush offers a FAQ section that addresses many of the common questions and problems that customers commonly have. If you are not able to find the answer you’re looking for you can send them a message from the website.  Their phone number is also listed on the site. There is a US number and a UK number. Hours run Mon-Fri 10-6 EST for US and Mon-Fri 8-4 GMT for the UK.

Ahrefs – Ahrefs offer customer support in several ways.  There is a help center that covers many different topics. This is a good place to start when you have questions about something on the site or a specific tool you want to use.  You can also send them an email or use their chat feature for any questions you may have.

 

 

Which SEO tool is better?

Now that you have some information on both of these SEO tools and resources companies you may be wondering which the better one is. The answer to this question is clear.

With all of the different tools and plans that they offer, SEMrush is the company that will provide you with literally everything you need to get your website, your advertising practices, and your SEO strategies in line.

The site audit capability that SEMrush offers is far superior to what Ahrefs offers and covers every potential error and problem that can be present. With the tools that SEMrush offers, you can rest assured that your website will rank well and hold its own with other competitor’s sites, especially if you’ve used these tools to do your site homework.